The rapid development of China’s intelligent packaging industry has brought new development opportunities to many traditional packaging and printing enterprises. In the future, with the development and deep integration of innovative technologies such as printed electronics, RFID, and flexible displays, especially the rapid development of RFID technology and electronic labels, it will bring benefits to the development of intelligent packaging and enterprises in the industry.
Intelligent packaging has broad prospects, and the enterprise layout is steadily advancing
According to statistics, since 2010, the market size of China’s smart packaging industry has continued to rise. In 2017, the market size of China’s smart packaging industry was 148.8 billion yuan, a year-on-year increase of 8.99%.
According to estimates from previous years, the market size of China’s smart packaging industry in 2018 will be around 160 billion yuan; by 2023, the market size of China’s smart packaging industry is expected to exceed 200 billion yuan.
China’s smart packaging industry has broad market prospects, especially for traditional packaging and printing companies. In 2015, due to the weak downstream demand in the national packaging and printing industry, the growth rate of production and sales of most packaging and printing companies slowed down significantly, and some companies began to actively choose Transform to the field of intelligent packaging and carry out technological upgrades.
The rapid expansion of the RFID industry boosts the development of the smart packaging industry
In fact, the largest segment of the smart packaging market is the RFID market. From 2011 to 2017, the market scale of China’s RFID industry expanded rapidly, with an average annual compound growth rate of up to 24%; it is estimated that the market size of RFID in 2018 will be about 84 billion yuan.
In addition, the RFID industry is dominated by electronic labels, accounting for nearly 70% of the RFID industry scale, and electronic labels are the most widely used in smart packaging.
Therefore, in general, the combination of RFID technology and electronic tags and the rapid development will vigorously promote the development of the intelligent packaging industry.
According to Technavio’s latest report, the global smart packaging market will grow at a compound annual growth rate of nearly 8%; the electronic packaging market will still serve mainly consumer packaged goods (CPG) with electronic functions, and its total product volume within ten years will be increased to 14.5 billion.
Compared with a considerable number of mature application cases abroad, and corresponding industry organizations have been established to guide the development of the industry, the domestic intelligent packaging industry is still in its infancy, but the user needs and application environment are no less than those of foreign countries. The packaging market will surely become a new blue ocean for the Internet of Things industry. It is estimated that by 2023, the market size of China’s smart packaging industry will exceed 200 billion yuan.